With the COVID-19 pandemic situation that affects the whole world since 2019, many businesses have suffered badly in the global scale which does not excluded Singapore that serve as the trading hub between Asia, North America and European countries. But thanks to the improvement in technology, many companies have utilised online services to conduct business…
As the global world prepares to get back to business as usual since the onset of COVID-19, there is a duty to remain cautious while venturing back into the world of much-needed meetings. The Annual General Meeting (AGM) for all businesses operating in Singapore is a requirement set forth by the Accounting and Corporate Reporting…
With the constant threat of Corona virus aka “COVID-19” which has severely impact the world’s economy. It is not only a global issue that threatens the livelihood of many people but also affecting the world economy at an alarming rate which the World Health Organization (WHO) has officially declared as a global pandemic as of…
With the outbreak of Corona Virus also known as “Wuhan Virus” in 31 December 2019, everybody is tense with the possibilities of contacting this contagious virus in affected countries while travelling abroad. This is especially the case for business travellers who need to attend seminars or meetings in other countries. Not to mention the fact…
12th Feb 2020 the Novel Coronavirus also known as nCoV hits Singapore hard with warnings from Ministry of Health with a Dorscon Orange. SINGAPORE: The coronavirus originating from China’s Wuhan city is spreading quickly in the country as well as across borders since it was first declared on the last day of 2019. Since then,…
Since early 2016, the China’s State Administration of Press, Publication, Radio, Film, and Television (SAPPRFT in short) with the aid of The Cyberspace Administration of China (also known as CAC) and even China’s Ministry of Culture has impose strict policy and regulations with the sole purpose to maintain a certain degree of control from the…
A virtual studio set is a type of television studio that allows the background to be control and manipulated in real time. This means that the virtual set can be programmed to change the background setting using digital graphics accordingly to match the show’s requirement as and when needed. Technically speaking, a virtual studio is…
Ever since live webcast and webinar services are introduced to the market, both services have become very popular for business or social events that are based in real time. It is very common that people will confuse between a live webcast and webinar service. This is due to the fact that live webcast and webinar…
In the year 1939, live broadcasting is introduced to the world in the form of live TV sports event. Which has become so popular that many media companies and network stations have adopted its service and used it to broadcast other events like news, weather broadcast, national parades, variety shows for entertainment and so on.…
When it comes to marketing by modern standards, many marketers have started to adopt the new strategy to enhance their marketing efforts and Webinars is definitely one of them. Webinar by definition is a type of web-based video conference that is broadcast in real time and the participating viewers can use their laptop or mobile…
Nowadays most companies are willing to spend their financial budget to live stream their corporate events in real time as part of their marketing campaign. This also applies to individuals who do not have the necessary skills and video equipment to record the video footage and live stream the event. This, in turn, gives many…
When it comes to video production, there are many reasons for the business to spend money on doing videos which is either for the external purposes such as advertising, brand promotion, new products/services presentation or internal purposes like in-house corporate training, training videos or broad conference meetings. Depending on the requirements, most companies will hire…
Rather than just asking if corporate video production is still “hot” in the market which the answer is obviously a “Yes”. We should explore why and how corporate video production has created a whole new trend in marketing and the business opportunities for many companies. Since 2017 there are statistics showing major changes in the…
With the advance of technology in this digital age, it is getting more challenging and demanding for marketers to attract their customers using normal methods such as bill broad advertisement, TV and radio commercials. Although these methods are still effective to a certain extent, most people will prefer to use their mobile phones, tablets or…
A Brand represents the name and the identity of an organization which consumers will recognize and associate with. In the business world, branding is part of the marketing strategy which in this digital era there are more options and channels to advertise and promote the brand to potential customers. To the business owner, brand awareness…
Ever since the introduction of Webinar for live video streaming and video conferencing in the business world. This tool has become vastly popular as it has offer several benefits to the users. Webinars are also known as web conferencing by most people, it is a service that allow users to communicate online in real-time, multicast…
Webinar by definition is the online presentation that is meant for professional events and is available in video or audio with slides for the educational, informative or instructional purpose. A webinar can be present in the form of an academic lecture or other types of presentation such as a business conference, marketing presentation and is…
Webinar also known as web conference or online seminar is an online video and audio event that is held using the internet which is broadcast in real time. The main function of webinars is the ability to conduct two-way discussion, to send and receive relevant information in real time online. During the event, there will…
Webinars also known as web conferencing is a very useful online platform to allow business to conduct meetings online without the hassle for the participants to travel to the designated location to attend the meeting. By definition, webinars are services that allow multiple users to do video or audio conferencing online in real time which…
Social media is long since used solely as an online tool to communicate with each other for personal use. Many businesses have seen the potential of how social media can influence people and has found ways to tap into this resources to gain more prospective customers online. One such method is to live stream an…
In recent times, many organizations regardless of any industry have realized the importance of video marketing and have engaged video production house to host their marketing events which can be indoor or outdoor or company videos such as product training, news broadcast, business conference and so on. The reason is that using video is productive…
As technology advances, it is important for video production house to use software applications that are compatible and allow users to view any videos (live or post-event) in their mobile devices or their computer. Thus Microsoft has software such as Microsoft stream and Microsoft Azure that can allow videos to be upload easily so the…
In this modern era, social media has become the core of almost all marketing strategies and personal communication. Social media has allowed the business to showcase their brands and strengthen the opinion and perspective of their consumer, in order to build trust, promote their products/services and connect with their audience globally. Since the year 2015,…
Also known as production company or production studio, a production house by default is a company that specializes in video and audio production that is either done in Live streaming, event video or whiteboard production for the purpose of corporate, entertainment educational or personal events. Examples are tradeshows, business conference, product launching events, weddings, birthday…
Corporate video is a business term that is used to describe all video communications meant for internal or external corporate messaging to the target audience. It can also refer to any type of non-advertisement that has video content created by a business entity for profit or non-profit purpose. Nowadays, most of the corporate video content…